The Death of Memrise


(Eunsung) #21

The decision will not be changed. See the photo of the staff on https://www.memrise.com/team/

The core product, a simple spaced-repetition application for community courses, requires three programmers and an accountant to manage.

But because of the popularity of this simple product, Memrise dreamed of world conquest and hired 60 staff. Now they realize that the will be unable to pay the bills with the old business model, which has limited growth potential.

Alas, the market for the product they want to make is saturated. Further, they can’t transition while still devoting resources to their core product. Nor will they have the capital to continue without the existing paid user base, for whom the new product is not useful.

This is, quite simply, the end.


(khx333) #22

It could also be that their investors didn’t like the ROI just now and wanted a change, or the UK VC market is drying up due to Brexit…


(Petr R Skupad8) #23

App!!!
I am another one. I am leaving without app.

I don’t actually mind the separation into two products. Why not… except why not app? They can actually use some historical version of Memrise apps, which were actually much better for custom created content anyway.

I spend more than Hour a day commuting through public transport and I use it almost exclusively for learning on Memrise app.

The website is almost unusable for anything on iPhone.


(Iwfl) #24

I too believe this is the death of Memrise. It used to have something very special, setting it apart from all other language learning sites. Maybe it was the combination of fun and good science. Just cancelled my Pro subscription which I had since 2016. .


#25

@Lodrogyaltsen3

Your exactly right. This decision doesn’t even make sense from a business point of view.

Why give the loyalest and most advanced multi-year subscribers a worse or unusable experience and drive them to a free website.

I’d be much happier if they forced everyone to pay for user created courses through the current app (which is all I use and pay to support for currently).


(Mashudseeker) #26

I agree with you. I have been a paid user for several years and I’ll cancel my membership in a heartbeat if there is no app for the so called Decks. I don’t think this change is absolutely necessary but I don’t mind if they move the user generated contents to Decks but to lose my offline mobile access/app access is a no-no for me. I’m a paid member because I love this platform and feel obligated to support it but if they take away a feature without considering user feedback, then GoodBye!.


(Taronyu Leleioae) #27

My opinion of Memrise went from a rating of 5 to a 1.5 overnight. Users of the beta group spent months/years in helping contribute to make a more stable and useful app. And now you rip it away for anyone who isn’t in an official course. In fact, the community courses include some excellent if not superior courses for conlang and other developing languages that are real and growing. Klingon and Na’vi just to name two. But you are throwing them out along with other well thought language courses.

I say throwing because the ability to be able to interact and learn, while not plugged into the internet, is core. Not all devices have cell cards nor do people pay for data plans. The only reason I ever paid for the Pro version, was to have the offline capability. Now that you are taking that away, there’s no point.

From a business point of view, you’ve really made an error. Unless your sole intention is to package Memrise to sell it off to someone like RosettaStone or Pimsleur and pocket a bonus.

The paid Pro service was specific in that a benefit was to have offline usability. You’ve accepted our funds and now are doing, what we call in the US, “bait and switch”. This is fraud as there was no end of service agreement to at least run out our existing service contract. I can’t speak for UK law, but in the US, this is certainly eligible for a class action suit on behalf of Pro members. I encourage you to reconsider. At the very least, take the existing Memrise app, freeze development on it, and let it stand allowing offline continued learning for this so called “Decks” cast off web portal.

I will be cancelling my Pro account accordingly when the switch is enacted. Watch your Google Store ratings crash with it.

Very disappointed. You had a unique, effective, interactive product with the app. To make such a radical change to your business model is, to put it bluntly, barking mad…


(Hucke77) #28

I exclusively use community courses with the Android app.

I study Japanese using a textbook series (Genki I and II) with friends who are also using the same textbooks. Other users of these books created community courses, so I can study each chapter’s vocabulary as I need it.

I’m not interested in other content. I don’t want to study some random list of words that does not align with the textbook series I use. I paid for Memrise only after finding that they had the course I needed.

I’ll reserve judgement on the “decks” website after I’ve used it for at least a day. But if it’s inferior to the app in any way - if it’s slow, clunky, makes it hard to input text, or doesn’t play audio automatically - I will cancel within a week, shake the dust of a once-great app from my boots and never look back.

Brexit was national suicide, this is corporate suicide. #mrexit.


(Prettynyguen) #29

I cancelled today, and commented I would return if they change back.


(Dmitry Shashkin27) #30

The app is absolutely useless w/o the community courses. I finished the official courses long time ago, they only give the basic vocabulary. I study German and during the last few years they added 0 new official courses. So if you want to learn beyond the basics, now you just can’t.


(khx333) #31

Let’s say Memrise operated like a normal Silicon Valley web service. They would actively work with content providers for course and put in place filtering, feedback and quality tools including group based course editing. As a bonus purchase or take over popular and good courses and promote them as official Memrise courses.

That or hire another 500+ language specialists to compete with the other language services. And burn up their Venture Capital in a month.


#32

#33

Exactly.

Smart entrepreneurs, foster community and user created content.

A lot of language app creators don’t seem to understand it’s a combination of technology + language learning.

You can have great coders that doesn’t mean they know how to create a great language course.

Drops is a great example of this. Beautifully presented app but when I checked vocabulary with native speakers they pointed out lots of words that aren’t in normal usage.

Due to the community courses I would argue Memrise is the current home to more intermediate and advanced language learners than any other app. They now want to destroy this overnight.

If I was one of the VCs responsible for investment in Memrise I would be very concerned about the destruction of value. The community experience and data created can be used to develop new very valuable technologies, this will be lost if the focus is solely on beginners.


(Smartphon34ccount5) #34

I just unsuscribed my premium account. I will not pay for this new memrise, I dont like it.


(Doughnutz) #35

Well to add to what I have already said, the loss of community content from the app, loses a serious amount of valuable content and a major incentive to purchase pro.

Without community content I already have more incentive with free Duolingo in the italian language course than I do with Memrise by a sizable margin, word count is currently at:

3678 free Duolingo to 2745 Memrise Pro

Not only that, but Duolingo continues to introduce more complex sentances and conjugation when practicing completed lessons, so that word count continues to creep upwards.

However if I include community content with the Memrise stat it looks like this:

3678 free Duolingo to 6015 Memrise Pro.

Even though there is a lot of words which are repeated in that stat, it is safe to say the difference and the incentive is easily apparent; sadly so is the lack of incentive to resubscribe without the inclusion of community content in the app.

I really do hope they will reconsider their decision.


(khx333) #36

I would recommend just abandoning Memrise. If they can’t scale their simple app with user content I doubt they could sustain their big ideas for other learning tools.


(Nldudok1) #37

This was a bad business decision. I payed for Tibetan language in pro app. Tibetan is only available as community content. So no intent left to pay for pro app.

On the bright side. This gives a great opportunity for a new competitor. Memrise is themselves willingly handing over all paying community users to any competitor who will build a good app and support community content.
So I am seriously considering jumping in the gap and develop a good community content language app.
Anyone with me on this. I am a programmer. But you need a team with more then just programmers to get this going.


Memrise is dead. Let's get together and build an alternative
(khx333) #38

I think a content driven project is good – note one, if we have lots and lots of small competing solutions this will not work out long term. Looking at successful commercial/open projects, look at Mozilla.


(Blue Francis14) #39

Game. I can handle infra and back end. I can do iOS but it was back when iOS 7.1.1 was the latest. Let me know your thoughts.


(Elisa Dl) #40

I only study decks created by the community (and by myself), and I got a pro subscription in order to be able to study them offline on my mobile when I’m commuting.
If I’m not able to do that any longer, there’s literally no reason for me to use Memrise, not even with a free account. It’s a real pity because I do like the system, and I find the rapid review and difficult words features useful for me.